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On October 22nd in New York City, Vacheron Constantin celebrated the United States launch of its bespoke Quai de l'Ile watch collection. The lavish party, held at the IAC Building, brought together over 300 high-profile guests, among them philanthropists, celebrities, and socialites. Actresses Kate Bosworth and Oscar-winner Susan Sarandon were in attendance, as was NBA star Ray Allen of the Boston Celtics. Grammy Award-winner Ne-Yo made an appearance, delivering an entertaining live performance.
To present its new product line, Vacheron Constantin had set up a series of interactive stations which enabled event guests to run through hundreds of options and configure their own Quai de l'Isle timepiece. A 120-foot wall was connected to some of these stations, giving viewers a unique mechanical perspective as the watches came together piece by piece.
The Quai de l'Isle event was hosted by Marc Guten, International Director of Vacheron Constantin and Julien Tornare, President of Vacheron Constantin North America. In addition to celebrating the Quai de l'Isle collection, the event also served as a platform to recognize architect Richard Meier, news anchor Charlie Rose, and author Salman Rushdie.
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